Umar Ashraf
Senior Designer & Brand Strategist
Gurugram, India
7+
Years Exp.

UmarAshraf

Available for Projects
Let's Work Together View Projects
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Brand Identity ✦
Packaging Design ✦
Motion Graphics ✦
Social Media Strategy ✦
Video Editing ✦
Campaign Execution ✦
Art Direction ✦
Visual Storytelling ✦
Brand Identity ✦
Packaging Design ✦
Motion Graphics ✦
Social Media Strategy ✦
Video Editing ✦
Campaign Execution ✦
Art Direction ✦
Visual Storytelling ✦
About

Design with purpose
& precision

Umar Ashraf

I'm a designer with 7+ years of experience in branding, packaging, social media, and motion design. I love turning ideas into visuals that connect with people and create real impact.

I've worked across startups, agencies, and in-house teams, leading projects from concept to launch — from boosting event attendance by 30% to helping brands retain 70% more clients.

Now, I'm growing into Art Direction, where I can shape the bigger picture, mentor teams, and keep pushing creative boundaries.

40%
Jump in event attendance through campaign design
35%
Boost in viewer retention via video editing
80%
Client retention rate achieved through design quality
100+
Unique print designs delivered across all roles
Skills

Tools of my craft

🎨
Design Software
  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe After Effects
  • Figma
🎬
Video & Motion
  • Adobe Premiere Pro
  • After Effects Animation
  • Podcast Production
  • Reels & Short-form Video
  • Color Grading
📣
Marketing & Branding
  • Brand Identity Systems
  • Meta Ads Creative
  • Campaign Strategy
  • Social Media Design
  • Packaging Design
🖨️
Print & Production
  • Brochures & Booklets
  • Large Format Banners
  • Marketing Collateral
  • Offset & Digital Print
  • Pre-press & Proofing
🤝
Soft Skills
  • Team Leadership & Mentoring
  • Client Communication
  • Creative Direction
  • Quick Learning & Adaptability
  • Detail-Oriented Execution
🤖
Emerging Tech
  • AI-assisted Design Workflows
  • Generative Image Tools
  • Prompt Engineering for Creatives
  • AI Productivity Tools
  • Design Systems Thinking
Experience

Where I've
created

vCommission
Jul 2025 – Present
Senior Graphic Designer
Leading creative projects for branding and campaigns. Setting the visual tone, mentoring younger designers, and ensuring work stays sharp, fresh, and aligned with brand goals. Gurugram, India
01
PolicyX.com
May 2024 – Jun 2025
Senior Designer & Video Editor
Balanced design and storytelling — from shooting podcasts and videos to creating scroll-stopping Meta ads. Shaped how the brand showed up online, achieving a 35% boost in viewer retention.
02
Ridge Advertising
Jul 2022 – May 2024
Senior Graphic Designer
Created campaigns for universities — ads, motion content, and event promos that drove a 40% jump in event attendance. Real-world creative impact at scale.
03
UrPrinters.com
Nov 2021 – Jun 2022
Graphic Designer
Designed brand collateral including brochures, booklets, and banners for clients like Zomato, GoMechanic, and UpGrad. Developed website content and enhanced online visibility.
04
Sonia Printers
Jul 2018 – Nov 2021
Graphic Designer
Created 100+ unique print designs for medical clients, contributing to an 80% increase in client retention rates. Built strong relationships through effective communication and deep understanding of brand needs.
05
Honors & Awards

Recognized for excellence

PolicyX.com · August 2024
🏆
Best Creative Person of the Year
Issued by PolicyX.com · Associated with PolicyX.com

Recognized for outstanding creative leadership, innovative campaign work, and consistently exceeding expectations in brand design and video production.
🎖️
Creative Excellence
Awarded for delivering innovative solutions that elevated the PolicyX.com brand identity across digital and social channels.
📈
Impact-Driven Design
The campaigns that earned this award contributed directly to a 35% boost in viewer retention and measurable growth in brand engagement.
⭐
Team Leadership
Recognized for mentoring peers, maintaining exceptional quality standards, and always exceeding deliverable expectations.
Education

Built on a strong foundation

Jun 2023 – Jun 2026
Bachelor of Arts (BA)
School of Open Learning (DU SOL) University of Delhi · New Delhi, India
Oct 2021 – Oct 2022
Senior Secondary
National Institute of Open Schooling (NIOS) Completed Senior Secondary education with a focus on core academics.
Testimonials

What people say

"

Umar is a talented graphic designer who consistently delivers innovative solutions. Quick learner, professional, and detail-oriented. Always exceeds expectations!

KS
Karan Soni
Marketing & Branding | Digital Marketer | Social Media Manager
Managed Umar directly · September 2025
Certifications

Always learning

🤖
Work Smarter with AI
Professional Certification
📐
InDesign 2021 Essential Training
Adobe / LinkedIn Learning
🎨
Photoshop 2021 Essential Training: The Basics
Adobe / LinkedIn Learning
🎨
Color Trends
Professional Certification
🤝
Creative Collaboration
Professional Certification
Selected Work

Projects & Case Studies

View All Projects ↗
PolicyX Re-branding
Branding · Re-branding
PolicyX — Re-branding
DCG Pac
Branding · Logo
DCG Pac — Logo Re-branding
Securtrix
Branding · App Identity
Securtrix — SOS App Branding
+9 more on the projects page ↗
Contact

Ready to build
something great
together?

Whether you need a brand identity, a campaign that converts, or a creative lead who can mentor and deliver — let's talk.

Email
[email protected]
→
Phone
+91 9971970231
→
LinkedIn
linkedin.com/in/designer-umar
→
Location
Sector 102, Gurugram, Haryana
📍
Umar Ashraf